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Personal brand
Building (and Maintaining) Your Personal Brand as a Lawyer

May 14th, 2018

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Umbrella Legal Marketing

As lawyers, we do not receive any formal training on how to develop and maintain a personal brand. With a few exceptions, nothing we learned in law…

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Google
Google My Business for Law Firms

Apr 30th, 2018

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Umbrella Legal Marketing

Last week, we blogged about a new feature that Google introduced to its Google My Business service, which makes it possible for law firms and other businesses…

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Women-led
Google Gives Law Firms the Ability to Label Themselves as “Women-led” in their Google Business Listing

Apr 19th, 2018

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Umbrella Legal Marketing

Earlier this year, Google enabled a new feature on Google My Business, making it possible for businesses using the tool (including law firms) to add a “women-led”…

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